A screen plan
Every location assessed for audience, dwell time, viewing distance and light before anything is specified. Including the locations we tell you not to bother with.
Nothing matches that. Try “menu”, “LED” or “wayfinding”.
Most digital signage projects are bought as a screen and a licence, and that is why so many of them are switched off within two years. The screen was never the hard part. Be Screen takes the whole job: what the screen says, what it runs on, who mounts it, and who notices when it stops.
You can buy a commercial display and a cloud licence in an afternoon. What nobody sells you in that afternoon is the answer to what goes on it in March, who changes the price when it moves, which person is accountable when a store rings to say the screen is black, and what happens when the player quietly stops checking in.
Those four questions are the whole project. A screen with nothing new to say is a lit poster, and an expensive one. We build the parts that keep it worth looking at, and we carry the accountability for all of them.
Not modules you assemble. One scope, one contract, one number to call.
The same seven stages whether it is two screens or two hundred. You keep the same point of contact through all of them.
We visit the site, measure the room, the light and the sightlines, and agree what each screen is for.
Experience, content and technology designed together, with a written specification you can price against anyone.
Hardware procured, platform configured, content produced, and the whole thing staged and tested before it reaches your site.
Mounting, cabling, players, network and commissioning, out of hours where a live environment needs it.
Screens go live, your team is trained on the platform they will actually use, and you get the as-built record and the logins.
Monitoring, content updates, scheduling, software and hardware support on an agreed service level.
More screens, more sites and more capability added to the network you already have, not started again.
We are one of them, and we are not always the right one. Here is how the choices actually differ.
| Do it yourself | Buy from an installer | Be Screen | |
|---|---|---|---|
| Who picks the screens | You, from a supplier’s catalogue | The installer, from what they stock | Specified to your room, vendor neutral |
| Who makes the content | You, or nobody | Nobody — it is out of scope | Our studio, on an agreed cadence |
| Who runs the software | You | You | Us, licensed in your name |
| When a screen goes dark | You find out from a customer | You raise a job | We are alerted and we chase it |
| Cost in year one | Lowest | Low to moderate | Higher — it includes the work |
| Cost over five years | Low, if it survives | Moderate, plus every call-out | Predictable, on one agreement |
| Sensible when | One or two screens and someone in-house who genuinely enjoys this | You already have content and people to run it | The screens have a job to do and nobody has spare hours |
There are three separate costs and any supplier who gives you one number is hiding two of them: the hardware, which is a one-off; the platform licence, which is per screen per month; and the content and management, which is the part that decides whether it works. We quote all three separately so you can see what you are buying and drop any of them. Our guide on what digital signage costs sets out the ranges before you speak to anyone.
For a screen that runs a few hours a day in a back office, sometimes yes, and we will say so. For anything customer-facing, no. Consumer televisions are rated for a few hours of use, the warranty usually excludes commercial premises, they lack the control ports that let a player wake and sleep them, and they are not bright enough for a window. Replacing a failed consumer set twice costs more than buying the right screen once.
No. The hardware and installation are a project you own outright when it is paid for. The managed service is a monthly agreement, and you can leave it without losing your screens, your licences or your content. We would rather keep the work by being worth keeping.
Properly configured players hold their scheduled content locally and keep playing. What you lose is the ability to change content and the live data feeds, which fall back to the last good values rather than showing an error. We treat that as a specification requirement, not an afterthought, and we test it before handover.
A first conversation costs you nothing and usually takes twenty minutes. Bring a photo of the wall and a rough idea of what you want it to do.